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On Greenwashing and the Business of Denial
I missed April but I am here for May. Let’s talk about greenwashing. Again. Yes, it’s 2025, and we’re still here, applauding glossy...

Asli Cazorla Milla
May 302 min read


It's Not Willy Wonka, It's Better and with a Great Purpose
I decided to write about Tony's after a recent conversation with my dear friend, Haytham. He told me the beautiful story behind this...

Asli Cazorla Milla
Mar 312 min read


Dove, Greenpeace, and Sustainability: I Had to Comment
I had to talk about it, you know it... Sustainability, Greenpeace, and Dove, all in one news, come on. It would not be fair If I did not...

Asli Cazorla Milla
Sep 12, 20242 min read


Influencers Are Afraid: The Greenwashing Challenge
Recent investigations have revealed a concerning trend - fossil fuel companies are increasingly turning to influencers to promote their...

Asli Cazorla Milla
Nov 1, 20232 min read


A Fresh and Purposeful Platform: WaterBear
I know I have not been scrabbling for a while but I was busy with exciting projects that I will be announcing very soon. And of course, I...

Asli Cazorla Milla
Aug 16, 20232 min read


Slow Fashion Must Matter to All
We all know that Gen Z is more conscious than previous generations no matter how they might look on the outside. Is that out of fear for...

Asli Cazorla Milla
Jun 13, 20221 min read
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