As you can understand from the title, I will be sharing my experience with TikTok in this post. Not so long ago, for research purposes, I...

If you have liked my previous personal post about the EmpoderaLive conference, then you may like this one too since I will be talking...

I do not know where to start when I am this excited and pumped. I spent the last 3 days in beautiful sunny Malaga learning, engaging, and...

Two days ago I received an email from an association I am proudly a member of for 4 years, the Chartered Institute of Marketing(CIM). It...

I am back after a month's break. I was back home in Turkey with my family enjoying a well-deserved holiday. As you can guess, the topic...

Ah, that time of the year... As many of you are excited by Champions League, Oscars, and Formula 1, I am excited by Cannes Lions Awards...

We all know that Gen Z is more conscious than previous generations no matter how they might look on the outside. Is that out of fear for...

Have you noticed that lately, we are hearing much more about transparency? What has happened to all social media giants that push them to...

Did I tell you that if you are a marketer you need to be updating yourself constantly? This reel from the CIM sums it up very much for...

If you have not hold a book/e-reader in the past 12 months, probably it is best if leave this blog post and go back to your errands :) I...

When was the last time you watched a full-length entertainment on your TV with all the ads and everything else. I bet, you won't be...

It was roughly 2.5 years ago, I believe. I was running my Special Topics in Marketing class with senior year students. I remember...

I remember myself asking my sister to ask her network if they can refer me to join Clubhouse. This has happened exactly on 13 February...

Let's be honest. How many of us are not happy with the changes that happened in retail design after coronavirus? Perhaps we all needed...

It is weird to still talk about such issues on 8th of March, 2022. I hesitated to write about these issues as I do not want to think that...

When was the last time you shared about any game on your phone? Especially if you are in your mid 30's, the answer might be never. But in...

Let's start with some confessions. I am 33 years old and I am not on TikTok. But since this is my profession, since day 1 of the launch,...

Yes, I resisted my inner voice to not to write up about Metaverse but, here I am, writing about it. When Zuckerberg explained this idea...

If you are a Business graduate or working in the field probably you have heard about the importance of STP (Segmentation, Targeting and...